Complete protein, from three plants.

Soya is the only plant protein that is complete on its own — it delivers sufficient amounts of every essential amino acid without help. Pea adds lysine and branched-chain amino acids. Brown rice supplies the methionine that pea lacks. Blended in the right proportion, the shortfalls cancel out and the profile is fuller than any of the three alone.

Soya also does the quiet work. It is the most neutral-tasting of the plant proteins, with the smoothest mouthfeel, which is why our flavours read as chocolate or cardamom rather than as protein powder. A pea-only blend always tastes faintly of peas.

This is why we don’t need a long ingredient list. The blend does the work.

Why isolates, not concentrates

Protein concentrates are cheaper and less refined. They carry through more of the plant’s original carbohydrate and fibre content, including fermentable oligosaccharides. Isolates are processed further, so most of that is removed and what is left is closer to pure protein.

We use isolates throughout. They cost more per kilo, and they give a cleaner taste and a smoother texture.

Serving size

Published research indicates plant proteins are absorbed slightly less efficiently than dairy protein. Rather than print a smaller serving to flatter a cost-per-serving comparison, we set ours at thirty grams.

Our Core powder also carries a five-enzyme blend of amylase, protease, lactase, cellulase and lipase.

The environmental case, briefly

Peas and soybeans are nitrogen-fixing legumes. They pull nitrogen from the air into the soil, which means they need less synthetic fertiliser than most crops and leave the ground better than they found it. Both grow well in European climates, so they don’t need to cross an ocean to reach a British blender.

Compared with dairy protein, plant protein requires substantially less land and water per gram delivered.

We’ll leave it there. You don’t need a lecture from a protein company, and we’re not interested in telling you what else to eat.

What’s not in it

No dairy, in any form or derivative — and our facility handles no milk or milk products at all. No artificial colours. No sucralose or aspartame; we sweeten with steviol glycosides and thaumatin. No shellac, no beeswax, no carmine, no hidden animal-derived processing aids.

On allergens, we declare rather than claim. Every product contains soya, emphasised in the ingredient list as the law requires. Nothing else in the range is one of the fourteen declared allergens. Every pack also carries an honest cross-contamination statement — we would rather tell you exactly what is there than make a blanket claim our facility cannot stand behind.

Every product in both ranges is entirely vegan. That includes PRO.